Quick Hit: Real Michael Jordan | Airing It Out

If you don’t usually pay much attention to commercials, than you’re not alone. The Super Bowl has dramatically altered the amount of creativity that ad agencies use. Conversely, DVR has ruined the life of a TV advertiser.

But I do have to commend ESPN on their breaks. Because of the likelihood that my cable gets flipped to the ‘worldwide leader’ for background noise, I have seen a lot of their promotional spots.

They like to play the comedy card, and they’ve successfully done it again…with one lingering opportunity. 396 days